EV Charging-Station Operators Set to Battle for Ad Dollars - WSJ

2022-08-27 00:55:20 By : Ms. Jenny zhai

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https://www.wsj.com/articles/ev-charging-station-operators-set-to-battle-for-ad-dollars-11661421601

The next battleground in the fight for U.S. marketers’ advertising dollars may be charging stations used by the growing number of Americans who own electric or hybrid plug-in vehicles.

ChargePoint Holdings Inc., the largest operator of EV charging stations in the U.S. by number of stations, will create a nationwide advertising network in partnership with digital display company Ara Labs Inc. and Destination Media Inc., which does business as GSTV and produces video ads at gas stations and other retailers. ChargePoint currently operates 28,753 charging stations out of a total 50,063 in the U.S., according to Department of Energy data.

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This copy is for your personal, non-commercial use only. Distribution and use of this material are governed by our Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contact Dow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.